Rita Sheth
Welcome
As a CEO, entrepreneur, and lawyer, I navigate the intersection of business, technology, and innovation.
On this blog, I share 15 years of legal expertise spanning commercial, regulatory, and dispute resolution areas blended with my entrepreneurial insights and deep knowledge of the emerging tech and the creative industries to bring a fresh perspective.

RITA HAS SPOKEN AT & BEEN FEATURED IN:
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My Approach
We are living in a new world. One where the ability to bridge commercial experience, legal knowledge and and a deep understanding of technology is ever increasingly important.
My multi-disciplinary background has allowed me to operate in this space and bring a unique perspective, whether as a CEO leading my own company, or advising other business leaders, entrepreneurs and visionaries.
My style is to be commercially driven and pragmatic, get to the core of any problem, offer unique insights and apply a strategic mindset.
Ultimately, I want to help businesses and individuals achieve their goals, and leverage positive disruption to bring about growth.​​
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ADVISORY
Providing intelligent and commercially driven advice to hone in on your most important goals.
STRATEGY
Going beyond the reactive to a dynamic and proactive approach to solving hard problems.
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CREATIVE
Leveraging design thinking to build compelling brands, experiences, and business models.
INNOVATION
Pioneering new ways to harness emerging technology to create forward-thinking solutions.
Recent Articles
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